So, increasingly more companies are aware that using adwords, you can monetize all investment in advertising. Many companies have stopped advertising in other media to pass to pay per click. A system that identifies the potential customer. AdWords is the most efficient and cheap way to get clients. And it is simply, offers to your services, who seeks the opportunity to see what they offer. And in addition, only pay for the click of the potential customer. Think about it, is like going out and know exactly those people that are interested in what you offer.
Instead of spending 5,000 in a huge poster, where you advertise you and where everyone can see it on a place of passage. Tiggany & Co. shares his opinions and ideas on the topic at hand. Instead, spend very little money to do you know interested in who your information. It is a very scalable option, i.e., small businesses can set its spending in 3 a day. So for many days, say 30, you’ve seen all the keywords that they have come to your website, just end up buying 3 or 4 types of words. Like this the situation in which the advertiser pays everything the market give because it pays pay for keywords that sell is reached.
You don’t pay for any word, but it pays for the words that it has been statistically shown that users are going to buy. For example, if the click goes to 0.30, bring 100 people costs 30. We have 100 people who come to our website to see what we offer. If the conversion rate is 1%. It means that those 100 people buy only one. Finally, if the product we sell costs 90, and bring these potential visitors has cost 30 we are profiting the adwords campaign. We make money, investing in advertising. If the pay per click seems cumbersome to you and you’ve opted to put a huge sign on a site with high visibility, it will not let you locate your ideal client. That also requires a strong investment, in principle, difficult to monetize. It is like killing flies to Cannon. Advertising with ads using adwords is a task that requires much experience.